It is a social bookmarking site that allows you and other users to “Stumble Upon” sites, blogs, articles or anything else… bookmark them and share them with other fellow StumbleUpon users. The way it works is fairly straight forward. You find a site, you ‘stumble’ it, and once it is included in the system other users will be directed to it every now and then. When the page you included gets stumbled by someone else traffic increases. The more likes/ reviews a page gets the more traffic will be directed to it. The more votes of confidence a site gets, the more traffic it will get. Reminds you of something?
Although, I registered with stumble upon a couple of months ago to increase traffic to my blog, I never really gave it a shot. I think I downloaded the tool bar for my Internet explorer but because I mostly use Firefox it was never used.

The ‘spike’!
Which is not necessarily a spike in the particular case, it is a steady flow of StumpleUpon users, Stumblers who have been visiting and stumbling posts of this make money blogging blog. The following photo shows my traffic sources for the day this blog had 492 visitors. Usually, and before stumble upon, this ‘how to make money’ blog was getting about 150-200 visitors a day. Then one day, one of my posts got stumbled. That is the smaller spike a few dayw before the big one. Anyhow, I was intrigued by this as you can imagine, and started looking in to the ‘stumble thing a bit more’. A stumbled some sites, photos blogs, things of interest…added some friends through the Entrecard community and then a few days later I published a fairly interesting post about how to make money with Entrecard. Then, the same night traffic exploded. Exploded for my standards…
As you can see there where 354 visits form StumbleUpon. That day there where 1,200 page views, at a rate of 2.3 pages/visit with less than a 40% bounce rate…see for your self:
So, all the above photos and blabbering are to describe my second and more intense StumbleUpon traffic spike. Why? Because I want to
1. Demonstrate that Stumble upon works.
2. To lead up to an outline of how one should go upon and reap the benefits of this exceptional social bookmarking service.
StumbleUpon provides members with something that resembles a guide to the internet. Downloading the Firefox and Internet Explorer integrated toolbars; StumbleUpon brings relevant content directly to every user. You choose what your likes are and every time you surf with their toolbar you can find content that better suits your interests.
After you sign up, create a profile, you can start submitting sites that you like. It is recommended to download the toolbar so you can add websites photos blogs on your favourites directly and faster. The way it works is: you submit your website or your post, it gets listed in your favourites on your profile page and other StumbleUpon users see it and they visit your blog.
It appears in your browser and as you can see in the photo it has a series of functions:
The Stumble! button
When pressing this button your browser automatically takes you to a random StumbleUpon page, a website which has already been stumbled by other users. You can calibrate the options and only see relevant pages or of your interest. You can do that by selecting a particular channel next to the channel button. So you pick a category and you start stumbling. That’s great. You can press the stumble button over and over to take you from webpage to webpage. Content delivered to people is targeted to their personal interests and demographic profile.
The I like it! Button
When you come across a page you like, then you can click the corresponding button, the I like it! button, to add the particular page to your liked pages. If you are the first one to discover a page, you will be asked to write a short description or review for that page and place some tags. Writing up reviews and tags are essential when stumbling. Think of the description as a ‘teaser’ for other stumbleupon users that might be interested in the post/page. The tags are also important because they are used to classify your post in the specific category.
The more popular a site, video, photo, etc, the more people will see it the more traffic it will get. Using the StumbleUpon toolbar, members rate content "thumbs-up" or "thumbs-down". The more people who vote "thumbs-up", the quicker it will spread. Well designed and targeted content often starts to spread virally through StumbleUpon. The more people who see it, the more they pass it on to their friends.
If you are new to this service it is highly recommended that you start stumbling sites and make friends. Making friends is important because it provides more exposure for the sites/blogs/posts/photos you stumble. So the more exposure you get on your StumbleUpon profile page the more traffic your stumbled sites will get.
As your profile page gets more exposure:
1. More people will add you to their friends list-more traffic for your stumbles
2. Your favourites, the pages you have reviewed, will get more exposure and traffic
StumbleUpon Goals
The best way to get massive-explosive traffic from StumbleUpon is to make it to the buzz page http://buzz.stumbleupon.com/. The buzz page gets tons of traffic because every member can access it directly from their profile page. There are a few things you can do so that eventually you can get on the buzz page.
Stumble good Content
Don’t stumble crap. When stumbling your stuff, stumble the good posts, the ones that you think will get the most traffic. Make sure you review and tag properly.
Get a ton of Thumbs Up/stumbles, reviews.
Ranking higher in the StumbleUpon pages and potentially on the buzz page it is essential to get stumbled by popular users, who have stumbled, discovered a lot of pages.
To have this high StumbleUpon magic power, one should have reviewer a large number of pages, discovered a large number o pages and be part of the system of a while.
StumbleUpon is effective because it does not disclose the algorithm used to rank users within the system.
Get on the ‘What’s New’ page.
You can acces this page from your profile, every profile page has a tab like this. There you can find the latest stumbled websites by your friends, so even if you couldn’t make it to the buzz page you still have a chance to get some traffic through this page, at least in the first 24 hours of being stumbled.
Get Searched
There is a search box in StumbleUpon that could be used in your advantage to drive a fair amount of traffic to you so, make sure you tag all your submitted posts well, using the proper tags.
Make More Friends
The more people you have on your friends lists, the better the chances of your stumbled pages to be seen.
It is highly recommended that you Stumble new and interesting things. Pages or posts that have not been stumbled before….yes your new post! This works to your advantage for the following reasons:
- You are providing new content
- Because you discovered the content your profile picture and link will be seen when people add comments, for ever….
- You will eventually become a credible and popular Stumbler, get more review and move up in ranking. (Your stumbles have more weight)
- People will also add you to their friend list
- If your Stumble becomes a top pick your profile will be seen by a lot more people.
If you have some money to spare you can also pay for a campaign on stumbleupon, I believe it is 0.05 for every visit.
The down side
There is one thing I am sceptical about. The tool bar idea. I am not a big fan of toolbars to begin with. I guess StumbleUpon must make money somehow.
So there you have it. Hope you found these tips helpful. If you did feel free to add me as your StumbleUpon friend, the URL for my profile page is: http://ksc7.stumbleupon.com.
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